Business Proposal Essay

Funding Requirements14 Confidentiality arranging The undersigned reader acknowledges that the randomness provided in this business plan is confidential therefore, the reader agrees not to disclose it without the run written permission of Mr. K Seeman Durai. It is acknowledged by the reader that information to be furnished in this business plan is in all respects confidential in nature, other than information that is in the public domain through other means, and that any disclosure or use of this confidential information by the reader may cause serious harm or damage to M/s.Newsky Fireworks limited Upon request, this document is to be immediately returned to Mr K Seeman Durai. Signature Date 26. 05. 2013 1. Executive Summary relay transmitters Profile 1. cryK Seeman Durai 2. Age45 years 3. Address no. 4859 Nethaji Road, Sivakasi 4. Educational makingM. B. A. , M. I. B. 5. divisions of Experience20 years (M/s. Murugan Fireworks) pecuniary projections atomic number 18 summaris ed and highlighted. (Rs. In lakhs) Particulars class 1 Year 2 Year 3 Sales 50. 0 75. 00 90. 00 Exports 35. 00 40. 00 50. 00 Net Profit before Tax 15. 00 35. 00 50. 00 investiture 80. 00 90. 00 95. 00 2. Company Description Promoters and Shareholders Name Age Designation Address No. of Shares K Seeman Durai 45 Promoter No. 859 Nethaji Road, Sivakasi 10 lakhs Karthik 43 Chief Executive No. 728, West Car Street, Trichy 1 Lakh Officer Jeya Sivasakthi 45 Managing Director No. 73, South Masi Road, Coimbatore. 2 lakh Kandan P.Dhanalakshmi 35 Director No. 83, Sarojini Road, Salem. 3 lakh T. Abinaya 34 Director No. 34, Second Street, Theni 3 lakh S. Aishwarya 40 subdivision No. 4859 Nethaji Road, Sivakasi 1 lakh S. Geetha 39 Member No. 73, South Masi Road, Coimbatore. 1 lakh Advisors Name Educational Role Address Contact No. Qualification CA G Rajesh M. Com. , F. C. A. First hearer 8493 Sarojini Street, Chennai+919835748343 Mrs. D Sheela M. A. ,M. L. , Leg al Advisor 857, Gandhi Road, Madurai +919447382342 Mr. K Gulandaivel B. E. , Technical Advisror76, Tagore Street, Vellore +919472834234 Products and Services Unique Selling Points Crackers that infract with wordings regarding to the occasion. e. g. Happy Diwali, Happy New Year, Happy Married Life etc. ) Long Term set of the Business To provide Eco-Friendly Crackers Objectives Particulars I II III IV V Sales 50. 00 75. 00 90. 00 95. 00 100. 00 Exports 35. 00 40. 00 50. 00 55. 00 60. 00 utilization 2. 00 2. 15 2. 25 2. 50 2. 60 SWOT compend Strengths Weaknesses Investments and Professionals Opportunities Threats Everlasting Demand Competitions 3. Market Analysis Target Market Market Segmentation Profile of Competitors Main Competitors would be Arasan Groups of Fireworks Industries Kaliswari Fireworks Sony Fireworks Competitive Advantage We live with the following Competitive Advantages Unique features Price New technologies or systems Better value to cu stomers in equipment casualty of efficiency Greater compatibility with existing systems Include any independent validation or case studies Benefits to Clients Our harvest-home provides to potential customers in terms of their own business goals. It enable them to Increase sales Increase efficiencies excuse money Save time Maximise resources Reduce errors Reduce downtime Improve Customer Service, reduce churn, maturation loyalty 4. Marketing/Sales system Marketing Strategy The Southern Tamil Nadu zone is to be concentrated first and youngsters are to be focused Followed by youngsters, children, adults are to be concentrated Youngsters are the potential customers already targeted Test site in operation are volition be conducted, and feedback will be analysed properly Agents and Representatives are expected for commercialiseing Sales Strategy The major Sales Strategy is to sell directly and by means of distributors. Particulars Direct Sales Through Distributors Co mposition 25% 75% Cost Involved 10/unit 7/unit determine Penetration Penetration Pricing Competitors Price is higher than our price There is a sufficient level of competition in the market Production costs and overheads are expected to be 60% of sales The buyer can curb the price to a considerable level. Marketing and Communications Strategy Advertising and Publicity will be the active source of Promotion.Advertising Through televisions and newspapers. It is targeted to audience all over the state at the initial level Publicity Banners have been planned to be placed at various hot locations 5. investigate and Development Process pic Research and Development It has been planned to organize a R&D part that would be actively engaged in the research of Eco-friendly crackers and to come up with various sophisticated ideas. 6. Staffing and Operation Management Organisation Chart Staffing Department Managers are to be appointed by the wit of Directors. The selection criteria for the same would be Educational Qualification, Experience, Age etc. , Department Managers are given the mightiness to recruit employees for their concerned departments for which selection criteria is to be set by the directors. Skilled, Semi-Skilled and Unskilled Workers are to be utilised for various production processes. The same would be procured from the nearest locations at a reasonable cost. study Plans Training Programmes are to be conducted at regular intervals in order to enhance the efficiency of the skill levels of the workers. 7. Financial Projections IKey Assumptions10 IIBalance Sheets11 IIICashflow12 Requirements for Preparation of Projections 6. Opening figures included based on latest Mgmt/Audited accounts 7.Shareholders Fund analysed into Share Capital, Share agio and Retained Profits 8. Sales Assumptions provided by unit, price segment & geography and reconciled to pipeline 9. consumption categorised into R&D, Admin and Overheads and Promoters / key managers salaries 10. Identification of monthly and cumulative company operational deficits 11. Sensitivity summary may be required, detailing strategies to be implemented if sales or expenditure targets are not met. 12. Projections should identify separately Operational Cash Flow and external Cash Injections IKey Assumptions Particulars Year 1 Year 2 No. f Employees 250 300 Investments in Equipment 1,50,00,000 1,55,00,000 Projected R&D costs 25,00,000 20,00,000 dispraise allowed for 12,00,000 11,50,000 Expected rent and rates charges 5,00,000 5,00,000 Creditor days expected 45 60 Debtor days allowed 60 60 IIIBalance SheetsIVCashflow 9. Funding Requirements S. No. Sources Amount 1. Equity Shares of Rs. 10 each Rs. 60 crore 2. 10% preference Shares of Rs. 100 each Rs. 25 crore 3. 8% Debenture of Rs. 100 each Rs. 25 crore 4. Term Loans Rs. 10 crore Required for Equipment10 crore R&D15 crore Marketing2 crores Staffing6 crores 26. 05. 2013 Newsky Firework hold in Business Proposal K Seeman Durai & Group